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Business Details
34 Years
experience
Your Trusted Remodeling Partner in Gilbert, AZ
Founded in 1992, our company built a reputation for trusted restoration work. In 2016, under new ownership, we reimagined our future as a full-service home remodeling and interior design firm. We combine expert craftsmanship with a personalized design experience, offering direct access to premium cabinetry, flooring, and surfaces. Our team handles projects from concept to completion, serving residential and commercial clients across the Phoenix metropolitan area.

With decades of combined experience, we prioritize quality, integrity, and client satisfaction. Our Gilbert showroom provides hands-on access to materials, ensuring tailored solutions for every project. We are committed to strengthening local communities through partnerships and delivering spaces that reflect our clients' lifestyles and visions.
Services
New Builds Kitchen Remodel Bathroom Remodel Cabinetry Flooring Additions Casitas / ADUs Restoration TI Build Outs Commercial Additions
Details
  • Year established: 1992
Highlights and features
  • Direct distribution eliminates middleman costs for cabinetry, flooring, and surfaces.
  • In-house design-build team manages projects from concept to completion.
  • Seamless project management with clear timelines and consistent communication.
  • Full-service showroom with hands-on material selection and expert guidance.
  • Licensed, local contractor with 30+ years of Arizona construction experience.
What people say
Smooth from start to finish Beautiful, functional, reflects brand Quality, design sense, communication No markup on materials Expert oversight from concept to completion
Services
Residential Kitchen Remodel
We specialize in design-forward kitchen remodels that blend beauty, functionality, and personalized lifestyle needs. Our process includes layout optimization, custom cabinetry selection, countertop and flooring upgrades, and lighting enhancements. With direct access to premium materials and a licensed team, we deliver stress-free transformations from consultation to final walkthrough, ensuring spaces that reflect individual tastes and modern living requirements.
Commercial TI Build Outs
Our commercial tenant improvement services create tailored environments for offices, retail spaces, and medical facilities. We handle layout reconfiguration, electrical upgrades, flooring installations, and branding integration while adhering to lease agreements and local codes. With transparent budgeting and phased planning, we minimize business disruption and deliver functional spaces that align with operational goals and brand identity.
Residential Cabinetry
We offer five premium cabinet lines with options ranging from entry-level to fully custom designs. Our Gilbert showroom provides hands-on access to styles, finishes, and configurations for kitchens, bathrooms, and living spaces. Backed by lifetime warranties, our cabinetry solutions combine aesthetic appeal with practical storage, installed by experienced professionals to ensure seamless integration with existing or renovated spaces.
Residential Flooring
We provide luxury vinyl, engineered hardwood, tile, and laminate flooring solutions tailored to Arizona homes. Our team guides clients through material selection in our showroom, ensuring durability and style compatibility with lifestyle needs. We handle full installations with attention to transitions, baseboards, and adjacent finishes, delivering cohesive results that enhance comfort, value, and long-term usability of residential spaces.
Residential Additions
We design and construct residential additions including bedrooms, home offices, and whole-wing expansions. Our process ensures architectural cohesion with existing structures while addressing HVAC, electrical, and zoning requirements. With licensed professionals and clear communication, we manage permits, material selection, and construction timelines to deliver functional spaces that increase property value and accommodate evolving lifestyle needs.
People
Aaron Hoffman
Owner | Design Specialist
With extensive industry knowledge, Aaron brings expertise in custom cabinetry, finishes, and full-scale remodels. He focuses on client-centric design solutions and quality craftsmanship, ensuring projects reflect individual lifestyles and exceed expectations through personalized service and attention to detail.
Mike Hoffman
Industry Expert | Design Specialist
Mike combines design expertise with master craftsmanship, guiding clients through selections and overseeing project execution. His ability to translate concepts into finished spaces ensures high standards of quality, while his leadership maintains consistency across residential and commercial projects from planning to completion.
Paul Martin
General Manager
Paul oversees vendor relationships and quality control with a background in flooring and construction. His leadership ensures material excellence and operational efficiency, managing logistics and team coordination to maintain high standards across all departments and deliver seamless client experiences.
Kelly Weimer
Operations Manager
Kelly manages scheduling and client communication, ensuring smooth project execution. With a focus on logistics and team coordination, he maintains efficiency and transparency throughout the remodeling process, guaranteeing timely delivery and adherence to quality benchmarks for every client interaction.
Questions
What areas do you serve?
We serve the East Valley and greater Phoenix area, including Gilbert, Chandler, Mesa, Tempe, Scottsdale, Queen Creek, and surrounding communities.
Do you offer financing options?
Yes, we provide flexible financing options to help make remodeling projects more accessible and budget-friendly for our clients.
What services do you specialize in?
We specialize in residential and commercial remodeling, including kitchens, bathrooms, cabinetry, flooring, additions, ADUs, and tenant improvement build-outs.
Are you licensed and insured?
Yes, we hold Arizona ROC licenses #129818-B and #193849 and maintain full insurance coverage for all projects.
Can I visit your showroom?
Yes, our full-service design showroom in Gilbert, AZ features cabinetry, flooring, and finish samples available for exploration during business hours.
How do you handle project timelines?
We provide clear timelines with regular updates, coordinating all aspects of your project to ensure timely completion without compromising quality.
Reviews (7)
Pam W.
Mar 01, 2022 Report
Our home suffered water damage from one of the summer of 2021 storms. After finally get insurance to move (Allstate), First Choice Restoration came on board and the work repairs began. The First Choice Restoration construction workers were very courteous, and mindful that they were working on the house that we live in. We just plain like them! The construction work was impeccable and even the daily mess that was necessary was cleaned up each day.

If we had any questions, if the construction workers couldn't answer, they referred us to the Project Manager, Juan Alvarado, who promptly returned the call and took all the time necessary to explain so that we understood. It was necessary for First Choice to hire a subcontractor at one point and, unfortunately, there was some personal property damaged by that subcontractor. First Choice Restoration held that subcontractor's feet to the fire and the personal property was replaced to our satisfaction. We strongly recommend First Choice Restoration.
Stan B.
Jun 24, 2021 Report
We had workmen at our house rebuilding the cabinet under our sink. They pulled out our dishwasher for us, because we are getting a new one. The dishwasher had leaked and they thought there was mold on the back wall and side wall. I called First Choice Restoration and spoke with John Roe. He came to our house this morning (June 24,2021). John cleaned and scraped the area and sprayed it. He also painted it to give additional protection.

He said it was a minor problem. We highly recommend First Choice Restoration and appreciate John Roe. They are not a company that takes advantage of people. We will definitely call them again if we have any additional problems and highly recommend them.
Dennis B.
Jan 23, 2020 Report
Very good company. Quick response and easy and fair to deal with. Does not take advantage of you in a bad situation
Sebastian V.
Mar 25, 2019 Report
Company is a joke. They dont ever have any work even though they are a "preferred vendor." When they do have work they arent even permitted to be there, under numerous cases was there threats of misdemeanor tickets by the city, david and aaron literally have no idea how to run a restoration company, plus the guys they have working there are very under qualified and theres just alot of slack to be picking up. They also like to have mandatory meetings where they like to discuss how much work they arent going to have, worst company i have ever worked for, and would not recommend applying here to anyone
Kristi J.
Jan 25, 2019 Report
I would not recommend this company to anyone. Unfortunately, we were referred to them through our insurance company to replace the shingles on our roof. Their communication is very bad and inconsistent. I could never get a scheduled date to repair the roof, it was always "I'll talk to my guys and call you back" no callback or "next week" then their truck driver "called out sick." I understand that they are busy, I realize that other people had roof damage as well but all I asked for was communication and a scheduled date so we would know what to expect. We've had the damaged since August, we JUST recently got the roof repaired.

Now that the roof is FINALLY complete, we have a leak. I reached out to First Choice, I sent them pictures, they said they would send someone out and they blew me off. After feeling helpless, I reached out to my insurance company who informed me that they talked to First Choice and they are blaming it on my AC leaking. They never came out to look, how do they know it is my AC leaking? In addition, the leak happened while it was raining. I've been very flexible and patient with them up until this point, but now we just want a resolution.
Sco S.
Dec 10, 2018 Report
Not recommended. Took over 20 hours of time off to accommodate them after they couldn't measure a room so the carpet was too short. That was after they lost the type of carpet and didn't call to tell me for a few weeks. Luckily I still had the carpet type. No credits or anything, here is your bill.
Shannon P.
Apr 21, 2017 Report
I dont know of anything more stressful than building a custom home! I am very picky! Of all the contractors, 1st Choice Restoration was the only one who did what he said he was going to so when he said he was going to do it and at top quality! Unfortunetly, FCR is now having to fix the shotty work of other contractors! He and his workers are professional and went out of their way not to disturb our family and we didnt even notice when they were around.

When looking for a contractor, licensing is important but just because someone is licensed does not mean they are honest and will do quality work! In addition to being licensed, Aaron is very easy to talk to and gave good design suggestions. It sounds cheezy but I told Aaron he cannot get rid of me because he will be the only contractor I ever use! His name says it all- First Choice! I truely cannot say enough about what a Godsend Aaron and his team have been to our family!